Marketing & Communication Advisory

Shaping Perceptions, Igniting Conversation

Excelsis Advisors specializes in enhancing the marketing and communication strategies of schools, enabling them to effectively communicate their unique value proposition and build strong relationships with their stakeholders. Our multi-faceted teams possess a deep understanding of the education landscape and the nuances of marketing and communication within this sector.

Our comprehensive marketing and communication advisory services include:

  • Brand Strategy and Development: We help schools define and articulate their brand identity, crafting a compelling brand story that resonates with their target audience. We also develop brand guidelines to ensure consistent messaging across all communication channels.
  • Marketing and Communication Planning: We work with schools to develop comprehensive marketing and communication plans that align with their strategic goals. We identify key messages, target audiences, and communication channels, and develop a timeline for implementation.
  • Content Creation and Management: We create engaging and informative content that showcases the school’s strengths and achievements. This includes website copy, brochures, social media posts, press releases, and more. We also manage content distribution across various platforms to maximize reach and impact.
  • Media Relations and Outreach: We build relationships with key media outlets and develop strategies for securing positive media coverage. We also provide media training for school leaders and spokespersons.
  • Crisis Communication: We help schools prepare for and respond effectively to crises, ensuring that their reputation is protected and their stakeholders are informed.

Our expertise extends beyond these core services, encompassing areas such as social media marketing, event management, and alumni relations. We understand that effective marketing and communication are essential for schools to thrive in today’s competitive landscape, and we are committed to providing them with the tools and strategies they need to succeed.

By partnering with Excelsis Advisors, schools can elevate their marketing and communication efforts, reaching new audiences, strengthening relationships, and building a positive brand reputation. We are dedicated to helping schools communicate their story effectively and achieve their marketing and communication goals.